Inspired is the Bible for product managers. In it, Marty collates the best practices from the top Big Tech and Silicon Valley startups and organization where product market fit is the only way to survival. He covers people, teams, vision, roadmaps, processes, techniques, and culture at the best product companies.
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How do today’s most successful tech companies―Amazon, Google, Facebook, Netflix, Tesla―design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than most tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love―and that will work for your business.
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